Rite Foods dominates 2025 Edge Awards with three prestigious honours

Rite Foods Nigeria has once again blazed the trail in the food and beverage sector by clinching three distinguished awards at the 2025 Edge Awards (formerly Marketing Edge Awards).

The remarkable achievement reaffirmed the company’s unmatched excellence, consumer trust, and unyielding commitment to innovation.

The company’s iconic brands and corporate identity emerged as winners in the following categories: Outstanding Carbonated Soft Drink Brand of the Year – Bigi Apple; Outstanding Sausage Brand of the Year – Bigi Beef Sausage Rol; and the Outstanding FMCG Corporate Brand of the Year – Rite Foods Nigeria.

These recognitions not only celebrate Rite Foods’ uncompromising pursuit of quality but also spotlight its vision of delivering products that meet international standards while proudly flying the Nigerian flag.

The Edge Awards, hosted annually by Marketing Edge, Nigeria’s foremost brands and marketing publication, honour excellence within the Integrated Marketing Communications (IMC) industry.

The event recognizes brands, agencies, and professionals whose strategic ingenuity, impactful campaigns, and market leadership continue to inspire. With its rebrand in 2024 to the Edge Awards, the platform further amplifies its role in spotlighting brands that maintain a competitive advantage in today’s dynamic global marketplace.

Speaking on the historic triple win, Managing Director of Rite Foods Nigeria, Seleem Adegunwa, expressed profound gratitude to consumers and partners, noting that the recognition reflects the company’s world-class standards anchored on the Nigerian spirit.

“These awards are not just an honour for our brands, but a testament to the firm loyalty of our consumers who inspire us daily. At Rite Foods, we are proudly Nigerian, but globally competitive. Our mission is to nourish lives, excite palates, and continually redefine excellence in the FMCG space,” he stated.

With this triple crown of excellence, Rite Foods Nigeria cements its position as an industry powerhouse, consistently refreshing millions of consumers while demonstrating that a homegrown Nigerian company can lead, compete, and excel on a truly global scale.