Columnist

          By Preciousgift Ajudie-Ogunsanya     Traditional Branding (verb) refers to the process of creating a distinct identity for a business, product, or service through conventional marketing strategies and communication channels. It is focused on building a brand’s image and reputation by controlling the message conveyed…

        By Kenechukwu Aguolu     It is no longer news that President Ahmed Bola Tinubu, who promised Nigerians a renewed hope, is now being referred to as “T Pain” by many in less than two years of his administration. His reforms, which focus on the long-term…

      By Kenechukwu Aguolu       President Bola Ahmed Tinubu is expected to reshuffle his cabinet soon and some portfolios may be reassigned and some ministers be relieved of their duties. According to the Special Adviser to the President on Information and Strategy, Bayo Onanuga, ”When the…

        By Kenechukwu Aguolu       Protest is one of the ways used by citizens to draw the attention of the government to pressing issues that are not being appropriately addressed. Most of the demands of the organizers of the proposed October 1st protest have either…

        By Bolaji O. Akinyemi     Muhammad Buhari was the most popular individual candidate in all his failed attempts at becoming the President. He possibly would have won any of those elections had he competed with his competitors as independent candidate. Not until Buhari merged his…

        By Kenechukwu Aguolu       Disasters could be man-made like civil unrest, wars, pollution or natural like floods, erosions, landslides and earthquakes. The recent flood disaster in Maiduguri ravished the city and caused monumental damage. Many lives and property were lost, with many people are…

      By Kenechukwu Aguolu, PMP, CBAP, PSM1. FCA, FCIA, ACTI     Nigerians have long waited for the commencement of the sale of Premium Motor Spirit (PMS) by Dangote Refinery due to its expected benefits. The refinery commenced its first loading of PMS on Sunday, September 15, 2024,…

      By Kenechukwu Aguolu     For some time, Nigerians have been in denial about the actual state of the nation once hailed as the giant of Africa. Nigeria has deteriorated over the years to the extent that it is often referred to as ” a failed nation”.…

        By Odoh Diego Okenyodo   Recent announcement by the National Agency for Food and Drug Administration and Control (NAFDAC) that it is investigating Pastor Jeremiah Omoto Fufeyin’s “miracle” water and soap has generated widespread attention. Prophet Fufeyin, leader of Christ Mercy Land Delivery Ministries in Delta…

        By Barrister Emmanuel Nicholas     I wish to draw a comparison between the removal of fuel subsidies and the effects of drug withdrawal. To establish a clear background, it’s important to note that no drug rehabilitation center would recommend an immediate and complete cessation of…